Jaiah Kamara is a seasoned marketer with over ten years of professional experience in big box retail, shopper marketing and e-Commerce. Jaiah currently works for Best Buy Corp. as a Senior Digital Analyst on their e-Commerce analytics team. As a member of their Digital Intelligence and Optimization team, Jaiah measures and analyzes Best Buy's online shopper click stream data, industry research, competitive intelligence and other sources to devise and propose web enhancements. Jaiah spent six years at Milestone AV Technologies. There, Jaiah led cross-functional team efforts to design, pitch, produce and deliver SANUS branded customer-facing assets (packages, retail displays, web content, etc.) sold into big box retail. Jaiah earned his MBA from the Carlson School of Management, and a B.S. in International Business with a Minor in Marketing from Minnesota State University, Mankato. Jaiah is married with two young children with his eldest entering the 2nd grade at ISLA this year.